"TMotii have customised Pipedrive specifically for property developers and the results are first rate. The visual pipeline and easy tracking of leads make staying on top of sales, even with our long lead times, straightforward and foolproof. By combining the right setup, customising it to reflect our specific workflow, then adding custom reports, forms and features we save hours a week and no prospect ever falls through the cracks. We love seeing a snapshot of exactly what has been sold for the month and by which sales agent. Pipedrive is a first-rate CRM, and the Motii team’s changes to adapt it to the property development industry make it the best choice for developers who want an easy to use CRM that salespeople love to use. Motii’s background in the industry helps immensely. They know what we want and how to deliver it."
Daniel Ryan, Cube Developments.
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While intuition and experience will always have their place, they must be backed by hard evidence and structured processes. By making data the backbone of your sales strategy, you gain predictability, scalability, and the ability to adapt to unexpected challenges.
Is the issue with your CRM? Or is it more about how it is being used? Before you consider switching systems (or rehiring!), maybe consider this: simply having a CRM system is not enough. Resistance to CRM adoption is a widespread challenge for many sales teams, and often the key to success lies in addressing the processes, training, and support surrounding the tool. With the right approach, it is possible to transform your CRM from a source of frustration into a powerful ally for your team.
